2026 Q3 Portfolio Activity
In 2026 Q3, Willis Investment Counsel maintained a portfolio of 132 distinct positions. The most significant new addition was Installed Building Products, I, now representing 0.09% of the total fund value. They heavily accumulated shares in Fortinet, Inc, increasing the position by 7.9%. The fund also reduced its exposure to Caterpillar Inc Del by 44.3%.
Position History
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Total Positions
132
Quarter
2026 Q3
Top Holding
CSCO (4.0%)
Top 10 Concentration
27.5%
Turnover Rate
23.4%
Sector HHI
0.18
Items per page:
Showing 1-50 of 132
Willis Investment Counsel Full Holdings List — 2026 Q3
| Stock | History | Sector / Type | Port % | Prev % | Rank / Prev | Conviction | Change | % Change | Influence | Shares | Mkt Value | Avg Cost | Price Held | 1st Owned | Source | Source Date | Date Reported | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
CSCO
Cisco Systems I...
|
Technology | 3.99% | 4.95% |
#1
Prev: #1
|
4.1 |
—
|
-153,539 | -17.4% |
P
S
|
730,663 | $78,641,259 | 2006 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
JNJ
Johnson And Joh...
|
Healthcare | 3.51% | 3.75% |
#2
Prev: #2
|
3.4 |
—
|
-48,727 | -15.7% |
P
S
|
260,759 | $69,033,338 | 2006 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
MSFT
Microsoft Corp
|
Technology | 3.23% | 2.15% |
#3
5
Prev: #8
|
2.8 |
—
|
3,072 | 2.5% |
P
S
|
124,219 | $63,711,925 | 2006 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
TXN
Texas Instrumen...
|
Technology | 2.91% | 3.37% |
#4
1
Prev: #3
|
2.2 |
—
|
-32,670 | -13.8% |
P
S
|
204,331 | $57,231,070 | 2013 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
PAYX
Paychex Inc
|
Technology | 2.42% | 2.19% |
#5
2
Prev: #7
|
2.0 |
—
|
16,426 | 3.5% |
P
S
|
484,114 | $47,685,229 | 2010 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
CB
Chubb Ltd
|
Financial Services | 2.42% | 2.65% |
#6
1
Prev: #5
|
1.5 |
—
|
-16,439 | -10.1% |
P
S
|
146,436 | $47,628,308 | 2014 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
ACN
Accenture PLC
|
Technology | 2.40% | 1.58% |
#7
12
Prev: #19
|
1.5 |
—
|
-8,648 | -3.3% |
P
S
|
257,325 | $47,185,685 | 2014 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
PFE
Pfizer Inc
|
Healthcare | 2.30% | 2.09% |
#8
1
Prev: #9
|
1.4 |
—
|
-231,860 | -12.8% |
P
S
|
1,586,648 | $45,251,201 | 2006 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
FTNT
Fortinet, Inc
|
Technology | 2.26% | 1.69% |
#9
4
Prev: #13
|
2.9 |
—
|
18,300 | 7.9% |
P
S
|
249,169 | $44,541,450 | 2021 Q2 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
XOM
Exxon Mobil Cor...
|
Energy | 2.11% | 1.61% |
#10
4
Prev: #14
|
1.3 |
—
|
8,090 | 3.3% |
P
S
|
254,964 | $41,495,391 | 2006 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
LMT
Lockheed Martin...
|
Industrials | 2.09% | 2.34% |
#11
5
Prev: #6
|
1.3 |
—
|
-15,334 | -15.9% |
P
S
|
80,941 | $41,219,204 | 2011 Q2 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
KEYS
Keysight Techno...
|
Technology | 1.88% | 1.59% |
#12
5
Prev: #17
|
2.8 |
—
|
6,461 | 6.8% |
P
S
|
101,523 | $36,958,433 | 2023 Q2 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
MDT
Medtronic Inc
|
Healthcare | 1.86% | 1.55% |
#13
9
Prev: #22
|
1.2 |
—
|
9,320 | 2.2% |
P
S
|
423,859 | $36,574,793 | 2012 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
ADP
Automatic Data ...
|
Technology | 1.79% | 1.58% |
#14
4
Prev: #18
|
1.2 |
—
|
-11,300 | -7.6% |
P
S
|
136,756 | $35,291,253 | 2014 Q4 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
MRK
Merck & Company...
|
Healthcare | 1.76% | 1.92% |
#15
5
Prev: #10
|
0.7 |
—
|
-74,700 | -23.9% |
P
S
|
238,067 | $34,593,516 | 2006 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
AFL
Aflac Inc
|
Financial Services | 1.74% | 1.81% |
#16
4
Prev: #12
|
1.2 |
—
|
-18,747 | -5.8% |
P
S
|
305,797 | $34,181,989 | 2011 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
ABT
Abbott Laborato...
|
Healthcare | 1.73% | 1.49% |
#17
8
Prev: #25
|
1.7 |
—
|
no change | no change |
P
S
|
345,349 | $34,130,842 | 2010 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
HD
Home Depot Inc
|
Consumer Cyclical | 1.67% | 1.90% |
#18
7
Prev: #11
|
1.2 |
—
|
2,560 | 2.3% |
P
S
|
115,428 | $32,838,112 | 2006 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
COP
Conocophillips
|
Energy | 1.62% | 1.36% |
#19
8
Prev: #27
|
1.1 |
—
|
-18,830 | -6.9% |
P
S
|
255,371 | $31,959,681 | 2009 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
AAPL
Apple Computer
|
Technology | 1.49% | 1.53% |
#20
3
Prev: #23
|
0.6 |
—
|
-22,999 | -20.7% |
P
S
|
88,286 | $29,401,004 | 2016 Q2 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
ETN
Eaton Corp
|
Industrials | 1.48% | 1.56% |
#21
1
Prev: #20
|
1.1 |
—
|
-9,100 | -11.8% |
P
S
|
67,873 | $29,165,707 | 2012 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
SHEL
Shell
|
Energy | 1.45% | 1.08% |
#22
19
Prev: #41
|
1.1 |
—
|
8,081 | 2.8% |
P
S
|
300,089 | $28,523,459 | 2022 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
ADBE
Adobe Systems I...
|
Technology | 1.40% | 1.01% |
#23
23
Prev: #46
|
2.6 |
—
|
11,116 | 10.7% |
P
S
|
114,918 | $27,573,425 | 2022 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
DGX
Quest Diagnosti...
|
Healthcare | 1.39% | 1.53% |
#24
Prev: #24
|
0.6 |
—
|
-34,300 | -22.6% |
P
S
|
117,200 | $27,315,804 | 2015 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
GWW
W. W. Grainger,...
|
Industrials | 1.38% | 1.30% |
#25
5
Prev: #30
|
2.6 |
—
|
1,725 | 8.6% |
P
S
|
21,827 | $27,191,204 | 2025 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
HSY
Hershey Co
|
Consumer Defensive | 1.31% | 1.60% |
#26
11
Prev: #15
|
1.0 |
—
|
-27,248 | -14.3% |
P
S
|
163,492 | $25,767,974 | 2024 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
VZ
Verizon Communi...
|
Communication Services | 1.30% | 1.13% |
#27
10
Prev: #37
|
1.5 |
—
|
no change | no change |
P
S
|
557,990 | $25,595,001 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
PEP
Pepsico Inc
|
Consumer Defensive | 1.28% | 1.55% |
#28
7
Prev: #21
|
1.0 |
—
|
-41,153 | -17.2% |
P
S
|
198,361 | $25,136,306 | 2012 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
SNY
Sanofi-Aventis
|
Healthcare | 1.26% | 1.22% |
#29
3
Prev: #32
|
1.5 |
—
|
no change | no change |
P
S
|
602,300 | $24,832,829 | 2016 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
MMM
3m Company
|
Industrials | 1.26% | 1.13% |
#30
6
Prev: #36
|
1.0 |
—
|
4,212 | 2.9% |
P
S
|
151,052 | $24,795,186 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
GNRC
Generac
|
Industrials | 1.26% | 1.59% |
#31
15
Prev: #16
|
1.0 |
—
|
5,507 | 4.8% |
P
S
|
119,502 | $24,730,939 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
LH
Lab Corp Of Ame...
|
Healthcare | 1.25% | 1.01% |
#32
15
Prev: #47
|
2.5 |
—
|
4,722 | 6.3% |
P
S
|
80,041 | $24,661,433 | 2010 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
CAT
Caterpillar Inc...
|
Industrials | 1.25% | 2.77% |
#33
29
Prev: #4
|
0.5 |
—
|
-24,156 | -44.3% |
P
S
|
30,414 | $24,659,367 | 2006 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
AEP
American Electr...
|
Utilities | 1.22% | 1.32% |
#34
6
Prev: #28
|
1.5 |
—
|
no change | no change |
P
S
|
203,038 | $24,088,428 | 2010 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
PG
Procter & Gambl...
|
Consumer Defensive | 1.21% | 1.46% |
#35
9
Prev: #26
|
0.5 |
—
|
-45,000 | -21.5% |
P
S
|
164,370 | $23,879,674 | 2014 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
TSCO
Tractor Supply ...
|
Consumer Cyclical | 1.16% | 1.14% |
#36
1
Prev: #35
|
1.0 |
—
|
-31,350 | -4.1% |
P
S
|
728,357 | $22,790,291 | 2018 Q2 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
LLY
Eli Lilly & Co
|
Healthcare | 1.13% | 1.03% |
#37
8
Prev: #45
|
2.5 |
—
|
1,255 | 7.0% |
P
S
|
19,272 | $22,299,246 | 2011 Q2 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
AXP
American Expres...
|
Financial Services | 1.11% | 1.09% |
#38
1
Prev: #39
|
2.4 |
—
|
4,389 | 6.5% |
P
S
|
72,065 | $21,914,967 | 2015 Q2 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
NVDA
Nvidia Corp
|
Technology | 1.04% | 0.80% |
#39
16
Prev: #55
|
2.4 |
—
|
5,990 | 7.2% |
P
S
|
89,633 | $20,470,385 | 2022 Q2 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
RSP
Invesco Exchang...
|
Unknown | 1.00% | 0.94% |
#40
11
Prev: #51
|
0.9 |
—
|
1,992 | 2.1% |
P
S
|
94,872 | $19,735,273 | 2024 Q4 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
JPM
JP Morgan Chase...
|
Financial Services | 0.99% | 1.21% |
#41
8
Prev: #33
|
0.4 |
—
|
-18,800 | -24.2% |
P
S
|
58,998 | $19,518,308 | 2011 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
T
AT&T Corp
|
Communication Services | 0.98% | 1.00% |
#42
6
Prev: #48
|
0.4 |
—
|
-220,000 | -21.7% |
P
S
|
794,010 | $19,373,844 | 2006 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
VLO
Valero Energy C...
|
Energy | 0.96% | 1.29% |
#43
12
Prev: #31
|
0.4 |
—
|
-55,300 | -53.0% |
P
S
|
49,000 | $18,992,890 | 2017 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
DRI
Darden Restaura...
|
Consumer Cyclical | 0.96% | 1.20% |
#44
10
Prev: #34
|
0.4 |
—
|
-25,000 | -20.4% |
P
S
|
97,400 | $18,822,550 | 2009 Q4 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
WAT
Waters Corp
|
Healthcare | 0.93% | 0.70% |
#45
14
Prev: #59
|
2.4 |
—
|
2,282 | 5.8% |
P
S
|
41,642 | $18,297,078 | 2023 Q2 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
GOOGL
Google Inc Clas...
|
Communication Services | 0.93% | 0.85% |
#46
7
Prev: #53
|
2.4 |
—
|
3,342 | 6.7% |
P
S
|
53,139 | $18,284,067 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
MA
Mastercard
|
Financial Services | 0.90% | 0.74% |
#47
10
Prev: #57
|
2.4 |
—
|
1,877 | 6.2% |
P
S
|
31,995 | $17,644,283 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
AMAT
Applied Materia...
|
Technology | 0.87% | 1.07% |
#48
6
Prev: #42
|
2.3 |
—
|
2,425 | 7.8% |
P
S
|
33,560 | $17,161,913 | 2007 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
GD
General Dynamic...
|
Industrials | 0.87% | 1.12% |
#49
11
Prev: #38
|
0.3 |
—
|
-15,000 | -22.6% |
P
S
|
51,500 | $17,089,245 | 2012 Q3 | 13F Filing | 2026-09-30 | 2026-10-20 | |||
|
DUK
Duke Energy Cor...
|
Utilities | 0.84% | 0.97% |
#50
1
Prev: #49
|
0.8 |
—
|
-15,000 | -9.4% |
P
S
|
145,137 | $16,547,069 | 2006 Q1 | 13F Filing | 2026-09-30 | 2026-10-20 |
Showing 1-50 of 132 holdings