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Analyst Tracker/Kelly Crago
BMO

Kelly Crago

Wall Street Analyst
★★★☆☆
#2186
on 13Foresight · ranked by our own returns
38%
Success Rate
-1.6%
Average Return
10 of 26 calls profitable · -3.6% vs benchmark
S&P 500 (SPY)
📈 Across the calls we could measure, roughly 38% of Kelly Crago's ratings turned a profit when each position was held for 1 year — averaging -1.6% per rating. These figures are computed by 13Foresight from historical prices, not supplied by the analyst.

Rating Distribution

4 Buy 12 Hold 4 Sell
Kelly's Stock Coverage 24 ratings · 2026-09-20
Company Date Position Consensus Price Target 1-Yr Return vs S&P 500
ASO
Academy Sports and Outdoors
Sep 10, 2026 HOLD Buy
+23.6% avg upside
28 analysts
$47.00
2.64% Downside
-8.1% ·
GAP
Gap Inc
Sep 09, 2026 HOLD Buy
+29.8% avg upside
32 analysts
$23.00
11.97% Upside
-1.3% ·
SHOO
Steven Madden
Sep 09, 2026 BUY Strong Buy
+8.7% avg upside
17 analysts
$60.00
42.57% Upside
-2.6% ·
ULTA
Ulta Beauty
Sep 09, 2026 HOLD Strong Buy
+9.4% avg upside
32 analysts
$580.00
7.19% Upside
-2.1% ·
URBN
Urban Outfitters
Sep 09, 2026 HOLD Buy
-6.8% avg upside
26 analysts
$80.00
6.69% Upside
-0.7% ·
VSXY
Victoria's Secret
Sep 09, 2026 HOLD Buy
+4.1% avg upside
15 analysts
$80.00
2.62% Upside
+2.9% ·
ONON
On Holding AG
Sep 09, 2026 HOLD Strong Buy
+58.6% avg upside
34 analysts
$28.00
2.78% Upside
+1.8% ·
BIRK
Birkenstock Holding plc
Sep 09, 2026 HOLD Strong Buy
+71.8% avg upside
21 analysts
$35.00
14.54% Upside
-3.5% ·
AS
Amer Sports, Inc.
Sep 09, 2026 BUY Strong Buy
+75.8% avg upside
18 analysts
$38.00
42.12% Upside
-3.8% ·
ANF
Abercrombie Fitch
Sep 09, 2026 BUY Buy
-26.3% avg upside
31 analysts
$170.00
25.14% Upside
-6.9% ·
AEO
American Eagle
Sep 09, 2026 HOLD Hold
+18.3% avg upside
25 analysts
$18.00
19.59% Upside
-11.7% ·
CRI
Carter's
Sep 09, 2026 BUY Buy
+134.4% avg upside
16 analysts
$40.00
34.95% Upside
-4.9% ·
DECK
Deckers Outdoor
Sep 09, 2026 SELL Buy
+78.0% avg upside
32 analysts
$70.00
10.84% Downside
-0.4% ·
DKS
Dick's Sporting Goods
Sep 09, 2026 SELL Buy
+33.9% avg upside
40 analysts
$110.00
9.28% Downside
+6.4% ·
BBWI
Bath & Body Works
Sep 09, 2026 HOLD Hold
+78.1% avg upside
30 analysts
$20.00
14.88% Upside
-1.8% ·
LULU
Lululemon Athletica
Sep 09, 2026 SELL Buy
+86.5% avg upside
47 analysts
$70.00
28.55% Downside
+0.8% ·
NKE
Nike
Sep 09, 2026 SELL Buy
+95.5% avg upside
49 analysts
$30.00
15.45% Downside
+4.9% ·
CPRI
Capri Holdings
Oct 17, 2018 BUY Buy
+142.8% avg upside
28 analysts
$74.00
401.74% Upside
-50.3% ·
DLTR
Dollar Tree
Sep 25, 2018 HOLD Buy
+8.0% avg upside
35 analysts
$92.00
17.86% Downside
+32.5% ·
FIVE
Five Below
Sep 07, 2018 BUY Buy
+7.8% avg upside
33 analysts
$140.00
40.13% Downside
-2.8% ·
OLLI
Ollie's Bargain Outlet Holding
Sep 06, 2018 HOLD Strong Buy
+27.9% avg upside
27 analysts
$90.00
18.70% Upside
-30.2% ·
W
Wayfair
Aug 03, 2018 BUY Buy
+15.5% avg upside
55 analysts
$140.00
36.65% Upside
+14.1% ·
DG
Dollar General
Dec 13, 2017 HOLD Buy
+12.6% avg upside
33 analysts
$93.00
23.93% Downside
+17.2% ·
RH
RH
Nov 15, 2017 BUY Buy
+56.3% avg upside
33 analysts
$112.00
11.57% Downside
+43.3% ·
🔒 19 more ratings — with price targets, crowd consensus and our measured returns.
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Kelly Crago — Frequently Asked Questions
How accurate are Kelly Crago's stock ratings?
Based on the calls 13Foresight could measure, about 38% of Kelly's ratings were profitable over a one-year hold, with an average return of -1.6% per rating, or -3.6% versus the S&P 500. We score every analyst the same way, from historical prices. Each return is measured in the stock's own trading currency, so for non-US listings the S&P 500 comparison leaves out currency moves.
How is Kelly ranked on 13Foresight?
Kelly Crago is currently ranked #2186 with a 3-star rating. Our rank blends hit rate, average return versus the market, and how many calls we have to judge — so a long, consistent record outweighs a few lucky picks. It is our own calculation, updated daily.
Which stocks does Kelly cover?
Kelly most recently has ratings on ASO, GAP, SHOO, ULTA, URBN, VSXY, ONON, BIRK, AS, ANF, AEO, CRI and 12 more. See the full coverage table above for positions, price targets and our measured returns.
Where can I see other analyst ratings?
Browse the full analyst leaderboard to compare Wall Street analysts ranked by their measured performance, success rate and average return.

Disclaimer: 13Foresight compiles analyst ratings and price targets from publicly available sources. Performance metrics, rankings and star ratings shown here are calculated independently by 13Foresight from historical market prices and may differ from figures published elsewhere. This information may be incomplete, delayed or inaccurate, is provided for research and informational purposes only, and is not investment advice. The underlying ratings and opinions are those of the respective analysts and their firms; 13Foresight accepts no liability for any decisions made based on this data.