2026 Q3 Portfolio Activity
In 2026 Q3, PLANNING ALTERNATIVES LTD /ADV maintained a portfolio of 147 distinct positions. The most significant new addition was ROCKET COS INC, now representing 3.46% of the total fund value. They heavily accumulated shares in ISHARES TR, increasing the position by 5.1%.
Position History
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Total Positions
147
Quarter
2026 Q3
Top Holding
IVV (33.3%)
Top 10 Concentration
82.3%
Turnover Rate
23.4%
Sector HHI
0.18
Items per page:
Showing 1-50 of 147
PLANNING ALTERNATIVES LTD /ADV Full Holdings List — 2026 Q3
| Stock | History | Sector / Type | Port % | Prev % | Rank / Prev | Conviction | Change | % Change | Influence | Shares | Mkt Value | Avg Cost | Price Held | 1st Owned | Source | Source Date | Date Reported | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
IVV
ISHARES TR
|
ETF | 33.27% | 33.40% |
#1
Prev: #1
|
6.5 |
—
|
-7,710 | -1.9% |
P
S
|
408,219 | $312,634,435 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
SPMO
INVESCO EXCH TR...
|
Bond/Debt | 11.55% | 13.01% |
#2
Prev: #2
|
6.0 |
—
|
-35,541 | -4.7% |
P
S
|
715,811 | $108,502,681 | 2025 Q1 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
IJH
ISHARES TR
|
ETF | 9.89% | 10.81% |
#3
Prev: #3
|
5.5 |
—
|
-15,831 | -1.2% |
P
S
|
1,291,749 | $92,941,315 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
VEA
VANGUARD TAX-MA...
|
ETF | 9.24% | 9.56% |
#4
Prev: #4
|
4.7 |
—
|
-20,528 | -1.6% |
P
S
|
1,230,275 | $86,869,730 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
IJR
ISHARES TR
|
ETF | 4.99% | 5.63% |
#5
Prev: #5
|
3.0 |
—
|
-9,586 | -2.7% |
P
S
|
344,581 | $46,876,811 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
RKT
ROCKET COS INC
|
Financial Services | 3.46% | — |
#6
Prev: #—
|
4.9 |
—
|
2,827,378 | — |
NEW
|
2,827,378 | $32,543,121 | 2026 Q3 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
IDMO
INVESCO EXCH TR...
|
Bond/Debt | 3.30% | 3.26% |
#7
1
Prev: #6
|
1.8 |
—
|
4,798 | 1.0% |
P
S
|
508,516 | $31,039,809 | 2026 Q1 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
AAPL
APPLE INC
|
Technology | 2.48% | 2.10% |
#8
Prev: #8
|
1.5 |
—
|
2,351 | 3.5% |
P
S
|
69,911 | $23,281,861 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
XCEM
COLUMBIA ETF TR...
|
ETF | 2.08% | 2.22% |
#9
2
Prev: #7
|
1.3 |
—
|
-11,910 | -3.0% |
P
S
|
379,735 | $19,522,180 | 2022 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
VUG
VANGUARD INDEX ...
|
Warrant | 2.05% | 1.98% |
#10
1
Prev: #9
|
1.3 |
—
|
-1,001 | -0.5% |
P
S
|
213,633 | $19,250,470 | 2013 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
SCHF
SCHWAB STRATEGI...
|
Bond/Debt | 1.91% | 1.96% |
#11
1
Prev: #10
|
1.3 |
—
|
-7,517 | -1.1% |
P
S
|
652,456 | $17,922,962 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
SPY
STATE STR SPDR ...
|
ETF | 1.29% | 1.28% |
#12
1
Prev: #11
|
1.0 |
—
|
-168 | -1.0% |
P
S
|
15,838 | $12,078,384 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
SCHX
SCHWAB STRATEGI...
|
ETF | 1.04% | 1.04% |
#13
Prev: #13
|
0.9 |
—
|
-2,517 | -0.8% |
P
S
|
325,572 | $9,767,146 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
VTV
VANGUARD INDEX ...
|
ETF | 1.03% | 1.05% |
#14
2
Prev: #12
|
0.9 |
—
|
-100 | -0.2% |
P
S
|
44,813 | $9,683,194 | 2013 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
WFC
WELLS FARGO & C...
|
Financial Services | 0.81% | 0.84% |
#15
1
Prev: #14
|
0.8 |
—
|
392 | 0.4% |
P
S
|
95,168 | $7,618,199 | 2026 Q2 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
NVDA
NVIDIA CORPORAT...
|
Technology | 0.70% | 0.62% |
#16
1
Prev: #15
|
0.8 |
—
|
118 | 0.4% |
P
S
|
28,860 | $6,590,939 | 2016 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
MSFT
MICROSOFT CORP
|
Technology | 0.67% | 0.48% |
#17
1
Prev: #18
|
0.8 |
—
|
270 | 2.3% |
P
S
|
12,194 | $6,254,330 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
ESGU
ISHARES TR
|
ETF | 0.61% | 0.57% |
#18
2
Prev: #16
|
2.2 |
—
|
1,655 | 5.1% |
P
S
|
34,264 | $5,715,236 | 2020 Q3 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
VOO
VANGUARD INDEX ...
|
ETF | 0.54% | 0.53% |
#19
2
Prev: #17
|
0.7 |
—
|
-3 | -0.0% |
P
S
|
7,206 | $5,050,284 | 2022 Q1 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
SCHB
SCHWAB STRATEGI...
|
ETF | 0.39% | 0.45% |
#20
1
Prev: #19
|
0.7 |
—
|
-19,978 | -13.9% |
P
S
|
124,079 | $3,636,766 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
VIG
VANGUARD SPECIA...
|
ETF | 0.36% | 0.42% |
#21
1
Prev: #20
|
0.6 |
—
|
-2,273 | -13.6% |
P
S
|
14,472 | $3,376,463 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
IWV
ISHARES TR
|
ETF | 0.35% | 0.34% |
#22
Prev: #22
|
1.1 |
—
|
no change | no change |
P
S
|
7,516 | $3,244,210 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
LRCX
LAM RESEARCH CO...
|
Technology | 0.27% | 0.36% |
#23
2
Prev: #21
|
0.6 |
—
|
117 | 1.5% |
P
S
|
7,864 | $2,583,403 | 2023 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
GOOGL
ALPHABET INC
|
Communication Services | 0.26% | 0.26% |
#24
Prev: #24
|
0.6 |
—
|
270 | 3.9% |
P
S
|
7,173 | $2,468,086 | 2025 Q1 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
AMZN
AMAZON COM INC
|
Consumer Cyclical | 0.26% | 0.24% |
#25
1
Prev: #26
|
0.6 |
—
|
233 | 2.5% |
P
S
|
9,638 | $2,401,308 | 2024 Q1 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
IBIT
ISHARES BITCOIN...
|
Bond/Debt | 0.24% | 0.17% |
#26
9
Prev: #35
|
1.1 |
—
|
no change | no change |
P
S
|
47,435 | $2,245,573 | 2024 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
PM
PHILIP MORRIS I...
|
Consumer Defensive | 0.22% | 0.21% |
#27
2
Prev: #29
|
0.6 |
—
|
304 | 2.8% |
P
S
|
11,053 | $2,109,134 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
ESGD
ISHARES TR
|
ETF | 0.22% | 0.21% |
#28
Prev: #28
|
2.1 |
—
|
1,118 | 5.9% |
P
S
|
20,125 | $2,073,882 | 2021 Q2 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
IWF
ISHARES TR
|
ETF | 0.22% | 0.22% |
#29
2
Prev: #27
|
1.1 |
—
|
no change | no change |
P
S
|
16,252 | $2,035,726 | 2016 Q1 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
DTE
DTE ENERGY CO
|
Utilities | 0.21% | 0.26% |
#30
7
Prev: #23
|
0.6 |
—
|
-36 | -0.2% |
P
S
|
16,167 | $1,969,141 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
AVGO
BROADCOM INC
|
Technology | 0.18% | 0.21% |
#31
1
Prev: #30
|
0.6 |
—
|
-214 | -4.2% |
P
S
|
4,933 | $1,732,421 | 2025 Q2 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
GOOG
ALPHABET INC
|
Communication Services | 0.18% | 0.19% |
#32
1
Prev: #33
|
0.6 |
—
|
41 | 0.8% |
P
S
|
5,045 | $1,719,034 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
EAGG
ISHARES TR
|
ETF | 0.16% | 0.25% |
#33
8
Prev: #25
|
0.1 |
—
|
-14,698 | -30.1% |
P
S
|
34,084 | $1,542,301 | 2024 Q3 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
LLY
ELI LILLY & CO
|
Healthcare | 0.16% | 0.16% |
#34
2
Prev: #36
|
0.6 |
—
|
33 | 2.6% |
P
S
|
1,299 | $1,503,047 | 2023 Q3 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
JPM
JPMORGAN CHASE ...
|
Financial Services | 0.16% | 0.15% |
#35
5
Prev: #40
|
2.1 |
—
|
269 | 6.4% |
P
S
|
4,505 | $1,490,390 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
CAT
CATERPILLAR INC
|
Industrials | 0.16% | 0.21% |
#36
5
Prev: #31
|
0.6 |
—
|
33 | 1.8% |
P
S
|
1,831 | $1,484,624 | 2013 Q2 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
ESML
ISHARES TR
|
ETF | 0.16% | 0.16% |
#37
Prev: #37
|
0.6 |
—
|
1,207 | 4.5% |
P
S
|
28,015 | $1,456,780 | 2021 Q2 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
BRK/B
BERKSHIRE HATHA...
|
Financial Services | 0.15% | 0.18% |
#38
4
Prev: #34
|
0.6 |
—
|
-509 | -14.9% |
P
S
|
2,908 | $1,448,039 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
IEFA
ISHARES TR
|
ETF | 0.14% | 0.15% |
#39
2
Prev: #41
|
0.6 |
—
|
-102 | -0.7% |
P
S
|
13,937 | $1,350,217 | 2014 Q1 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
MUB
ISHARES TR
|
ETF | 0.14% | 0.16% |
#40
2
Prev: #38
|
0.6 |
—
|
-170 | -1.3% |
P
S
|
13,331 | $1,347,765 | 2025 Q2 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
IJS
ISHARES TR
|
ETF | 0.14% | 0.15% |
#41
2
Prev: #39
|
1.1 |
—
|
no change | no change |
P
S
|
10,251 | $1,313,154 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
META
META PLATFORMS ...
|
Communication Services | 0.12% | 0.09% |
#42
10
Prev: #52
|
0.5 |
—
|
12 | 0.8% |
P
S
|
1,541 | $1,117,503 | 2024 Q3 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
MU
MICRON TECHNOLO...
|
Technology | 0.11% | 0.12% |
#43
2
Prev: #45
|
2.0 |
—
|
68 | 7.3% |
P
S
|
999 | $1,064,045 | 2026 Q1 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
AMD
ADVANCED MICRO ...
|
Technology | 0.11% | 0.10% |
#44
6
Prev: #50
|
2.0 |
—
|
168 | 10.8% |
P
S
|
1,721 | $1,053,068 | 2026 Q1 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
JNJ
JOHNSON & JOHNS...
|
Healthcare | 0.11% | 0.10% |
#45
6
Prev: #51
|
2.0 |
—
|
361 | 10.3% |
P
S
|
3,875 | $1,025,790 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
TSLA
TESLA INC
|
Consumer Cyclical | 0.11% | 0.12% |
#46
2
Prev: #44
|
2.0 |
—
|
248 | 9.6% |
P
S
|
2,839 | $1,007,306 | 2024 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
VMO
INVESCO MUN OPP...
|
Financial Services | 0.10% | 0.11% |
#47
1
Prev: #46
|
2.0 |
—
|
11,299 | 11.0% |
P
S
|
114,299 | $954,397 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
JPUS
J P MORGAN EXCH...
|
ETF | 0.10% | 0.12% |
#48
5
Prev: #43
|
0.5 |
—
|
-896 | -11.3% |
P
S
|
7,026 | $953,569 | 2017 Q3 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
V
VISA INC
|
Financial Services | 0.10% | 0.10% |
#49
Prev: #49
|
0.5 |
—
|
-14 | -0.5% |
P
S
|
2,649 | $951,866 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 | |||
|
MDLZ
MONDELEZ INTL I...
|
Consumer Defensive | 0.09% | 0.09% |
#50
4
Prev: #54
|
0.5 |
—
|
23 | 0.2% |
P
S
|
14,120 | $816,419 | 2012 Q4 | 13F Filing | 2026-09-30 | 2026-11-13 |
Showing 1-50 of 147 holdings