AI Portfolio Summary
In 2025 Q4, PROFFITT & GOODSON INC maintained a portfolio of 463 distinct positions. They heavily accumulated shares in VANGUARD INDEX FDS, increasing their position by 1.1%. The fund also reduced its exposure to ISHARES TR by 46.7%.
Total Positions
463
Quarter
2025 Q4
Top Holding
VOO (14.6%)
Top 10 Concentration
67.5%
Turnover Rate
23.4%
Sector HHI
0.18
Items per page:
Showing 1-50 of 463
| Stock | History | Sector / Type | Port % | Prev % | Rank / Prev | Conviction | Change | % Change | Influence | Shares | Mkt Value | Avg Cost | Price Held | 1st Owned | Source | Source Date | Date Reported |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
VOO
VANGUARD INDEX ...
|
ETF | 14.61% | 14.53% |
#1
Prev: #1
|
6.5 | 1,814 | 1.1% |
P
S
|
167,176 | $104,841,256 | 2017 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VEA
VANGUARD TAX-MA...
|
ETF | 10.94% | 10.74% |
#2
Prev: #2
|
6.0 | 6,773 | 0.5% |
P
S
|
1,256,430 | $78,489,210 | 2011 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VGIT
VANGUARD SCOTTS...
|
Bond/Debt | 9.11% | 8.76% |
#3
Prev: #3
|
6.6 | 73,517 | 7.2% |
P
S
|
1,090,511 | $65,354,325 | 2018 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VTI
VANGUARD INDEX ...
|
ETF | 8.12% | 8.30% |
#4
Prev: #4
|
4.2 | -2,674 | -1.5% |
P
S
|
173,701 | $58,236,802 | 2005 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VCSH
VANGUARD SCOTTS...
|
ETF | 6.60% | 6.36% |
#5
Prev: #5
|
5.1 | 39,507 | 7.1% |
P
S
|
593,862 | $47,348,618 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
SPY
SPDR S&P 500 ET...
|
ETF | 5.32% | 5.48% |
#6
Prev: #6
|
2.6 | -1,424 | -2.5% |
P
S
|
55,932 | $38,141,033 | 2013 Q2 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VWO
VANGUARD INTL E...
|
ETF | 4.14% | 4.30% |
#7
Prev: #7
|
2.2 | -1,777 | -0.3% |
P
S
|
551,940 | $29,672,268 | 2006 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
SPDW
SPDR INDEX SHS ...
|
ETF | 3.27% | 3.31% |
#8
Prev: #8
|
1.8 | -11,170 | -2.1% |
P
S
|
527,624 | $23,431,782 | 2018 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VMBS
VANGUARD SCOTTS...
|
ETF | 2.72% | 2.65% |
#9
1
Prev: #10
|
3.1 | 21,260 | 5.4% |
P
S
|
414,097 | $19,495,687 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
IGIB
ISHARES TR
|
ETF | 2.68% | 2.71% |
#10
1
Prev: #9
|
1.6 | 7,923 | 2.3% |
P
S
|
356,634 | $19,215,440 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VV
VANGUARD INDEX ...
|
ETF | 2.17% | 2.29% |
#11
Prev: #11
|
1.4 | -2,295 | -4.4% |
P
S
|
49,574 | $15,605,896 | 2018 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
SCHP
SCHWAB STRATEGI...
|
ETF | 2.06% | 2.07% |
#12
Prev: #12
|
1.3 | 21,571 | 4.0% |
P
S
|
557,485 | $14,767,778 | 2023 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
IJR
ISHARES TR
|
ETF | 1.90% | 1.93% |
#13
Prev: #13
|
1.3 | 637 | 0.6% |
P
S
|
113,595 | $13,651,848 | 2016 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
IJH
ISHARES TR
|
ETF | 1.77% | 1.72% |
#14
Prev: #14
|
1.2 | 8,637 | 4.7% |
P
S
|
192,124 | $12,680,184 | 2016 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
IWR
ISHARES TR
|
ETF | 1.50% | 1.57% |
#15
Prev: #15
|
1.1 | -1,649 | -1.5% |
P
S
|
112,075 | $10,789,461 | 2005 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
IGSB
ISHARES TR
|
ETF | 1.26% | 1.32% |
#16
Prev: #16
|
1.0 | -1,561 | -0.9% |
P
S
|
171,570 | $9,072,622 | 2018 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
BND
VANGUARD BD IND...
|
ETF | 1.10% | 0.83% |
#17
3
Prev: #20
|
2.9 | 28,292 | 36.2% |
P
S
|
106,400 | $7,881,048 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
XLRE
SELECT SECTOR S...
|
ETF | 1.05% | 1.00% |
#18
Prev: #18
|
2.4 | 19,975 | 12.0% |
P
S
|
185,975 | $7,504,072 | 2016 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
IEI
ISHARES TR
|
ETF | 1.01% | 1.05% |
#19
2
Prev: #17
|
0.9 | -493 | -0.8% |
P
S
|
60,930 | $7,271,996 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
NVDA
NVIDIA CORPORAT...
|
Technology | 0.80% | 0.77% |
#20
1
Prev: #21
|
2.3 | 1,994 | 6.9% |
P
S
|
30,931 | $5,768,632 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
AAPL
APPLE INC
|
Technology | 0.77% | 0.75% |
#21
1
Prev: #22
|
0.8 | -185 | -0.9% |
P
S
|
20,419 | $5,551,007 | 2013 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
MSFT
MICROSOFT CORP
|
Technology | 0.75% | 0.85% |
#22
3
Prev: #19
|
0.8 | -283 | -2.5% |
P
S
|
11,158 | $5,396,232 | 2005 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
SPEM
SPDR INDEX SHS ...
|
ETF | 0.65% | 0.71% |
#23
Prev: #23
|
0.8 | -6,095 | -5.7% |
P
S
|
100,387 | $4,699,116 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
AMZN
AMAZON COM INC
|
Consumer Cyclical | 0.64% | 0.48% |
#24
3
Prev: #27
|
2.8 | 4,516 | 29.3% |
P
S
|
19,915 | $4,596,781 | 2016 Q2 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VXUS
VANGUARD STAR F...
|
Bond/Debt | 0.58% | 0.59% |
#25
1
Prev: #24
|
0.7 | -525 | -0.9% |
P
S
|
55,103 | $4,156,971 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
MBB
ISHARES TR
|
ETF | 0.56% | 0.58% |
#26
1
Prev: #25
|
0.7 | -156 | -0.4% |
P
S
|
42,042 | $4,003,240 | 2018 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
GOOGL
ALPHABET INC
|
Communication Services | 0.54% | 0.44% |
#27
2
Prev: #29
|
0.7 | -225 | -1.8% |
P
S
|
12,277 | $3,842,701 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VNQ
VANGUARD INDEX ...
|
ETF | 0.50% | 0.54% |
#28
2
Prev: #26
|
0.7 | -555 | -1.4% |
P
S
|
40,514 | $3,585,084 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
XLY
SELECT SECTOR S...
|
Unknown | 0.37% | 0.29% |
#29
8
Prev: #37
|
3.1 | 13,691 | 164.6% |
P
S
|
22,010 | $2,628,215 | 2005 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
ESGV
VANGUARD WORLD ...
|
ETF | 0.35% | 0.36% |
#30
1
Prev: #31
|
0.6 | -188 | -0.9% |
P
S
|
20,886 | $2,526,371 | 2020 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
BSV
VANGUARD BD IND...
|
Bond/Debt | 0.34% | 0.45% |
#31
3
Prev: #28
|
0.1 | -8,472 | -21.4% |
P
S
|
31,202 | $2,459,030 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
GVI
ISHARES TR
|
Bond/Debt | 0.34% | 0.31% |
#32
2
Prev: #34
|
2.1 | 2,867 | 14.4% |
P
S
|
22,833 | $2,451,123 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
MU
MICRON TECHNOLO...
|
Technology | 0.34% | 0.24% |
#33
12
Prev: #45
|
0.6 | -1,488 | -14.9% |
P
S
|
8,480 | $2,420,277 | 2019 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
AVGO
BROADCOM INC
|
Technology | 0.31% | 0.33% |
#34
1
Prev: #33
|
0.6 | -552 | -7.9% |
P
S
|
6,462 | $2,236,499 | 2023 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
SPIB
SPDR SERIES TRU...
|
ETF | 0.29% | 0.30% |
#35
Prev: #35
|
0.6 | -410 | -0.7% |
P
S
|
61,637 | $2,083,947 | 2018 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
MINT
PIMCO ETF TR
|
ETF | 0.28% | 0.28% |
#36
3
Prev: #39
|
0.6 | 206 | 1.1% |
P
S
|
19,786 | $1,985,328 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
JPM
JPMORGAN CHASE ...
|
Financial Services | 0.28% | 0.35% |
#37
5
Prev: #32
|
0.1 | -1,540 | -20.1% |
P
S
|
6,125 | $1,973,598 | 2015 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
BRK/B
BERKSHIRE HATHA...
|
Financial Services | 0.27% | 0.28% |
#38
2
Prev: #40
|
0.6 | -41 | -1.1% |
P
S
|
3,831 | $1,925,653 | 2018 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VTEB
VANGUARD MUN BD...
|
ETF | 0.25% | 0.20% |
#39
11
Prev: #50
|
2.6 | 7,698 | 28.2% |
P
S
|
35,009 | $1,760,603 | 2020 Q2 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
XLU
SELECT SECTOR S...
|
Unknown | 0.24% | 0.27% |
#40
1
Prev: #41
|
3.1 | 19,906 | 93.8% |
P
S
|
41,120 | $1,755,413 | 2005 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
XLI
SELECT SECTOR S...
|
Unknown | 0.23% | 0.26% |
#41
1
Prev: #42
|
0.6 | -1,018 | -8.7% |
P
S
|
10,649 | $1,651,873 | 2005 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
IWM
ISHARES TR
|
ETF | 0.22% | 0.42% |
#42
12
Prev: #30
|
0.1 | -5,684 | -46.7% |
P
S
|
6,490 | $1,597,579 | 2005 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
MMM
3M CO
|
Industrials | 0.20% | 0.20% |
#43
6
Prev: #49
|
0.6 | -70 | -0.8% |
P
S
|
8,853 | $1,417,366 | 2013 Q2 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
KRE
SPDR SERIES TRU...
|
Unknown | 0.20% | 0.25% |
#44
1
Prev: #43
|
0.1 | -6,251 | -22.3% |
P
S
|
21,768 | $1,410,785 | 2014 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
IXUS
ISHARES TR
|
ETF | 0.19% | 0.20% |
#45
6
Prev: #51
|
1.1 | no change | no change |
P
S
|
16,529 | $1,399,015 | 2022 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
ICE
INTERCONTINENTA...
|
Financial Services | 0.19% | 0.20% |
#46
1
Prev: #47
|
0.6 | 71 | 0.8% |
P
S
|
8,477 | $1,372,935 | 2016 Q3 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
CSCO
CISCO SYS INC
|
Technology | 0.19% | 0.17% |
#47
8
Prev: #55
|
0.6 | 9 | 0.1% |
P
S
|
17,785 | $1,369,979 | 2005 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
VO
VANGUARD INDEX ...
|
ETF | 0.19% | 0.20% |
#48
Prev: #48
|
0.6 | -152 | -3.2% |
P
S
|
4,633 | $1,344,590 | 2018 Q4 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
META
META PLATFORMS ...
|
Communication Services | 0.19% | 0.24% |
#49
5
Prev: #44
|
0.6 | -260 | -11.4% |
P
S
|
2,017 | $1,331,402 | 2020 Q2 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) | |||
|
JNJ
JOHNSON & JOHNS...
|
Healthcare | 0.18% | 0.19% |
#50
3
Prev: #53
|
0.6 | -604 | -8.7% |
P
S
|
6,355 | $1,315,168 | 2005 Q1 | 13F Filing | 2025-12-31 | 2026-02-14 (Est.) |
Showing 1-50 of 463 holdings