Stock Analysis
Data Source: SEC EDGAR 13F
Updated Hourly

INNOVATOR ETFS TRUST (UNOV)

66 + Investors. Track Smart Money conviction in UNOV. See who's accumulating, reducing, or initiating positions.

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Current Price
-- USD
Analyst Target
-- (0 analysts)
Upside
0.00%
Net Flow Q/Q
↑ +16
Streak
1Q ▲
Buyers last Q
68%

Smart Money Signals — UNOV

Based on 66 hedge funds · latest filing: 2025 Q4 · updated quarterly

📈

Buying streak — 1 quarter in a row

last 6Q
For 1 consecutive quarter, more hedge funds added UNOV than sold it. That's a consistent pattern of professional buying — not a one-time trade. When institutions keep buying quarter after quarter, it usually means they see a multi-year opportunity, not just a short-term momentum flip.
🏔️

At the ownership peak (100% of max)

100% of all-time peak
66 hedge funds hold UNOV right now — the highest count in 3.0 years. When ownership is this concentrated, any bad news can trigger a chain reaction: one big fund sells, others follow. This is a classic 'crowded trade' — high popularity doesn't equal safety.
🚀

Fast accumulation — +43% more funds vs a year ago

fund count last 6Q
+20 new funds entered over the past year (+43% YoY). That's a rapid rush of institutional money. Fast accumulation often signals a major thesis — but it also means the stock could fall quickly if that thesis breaks.
🟢

More buyers than sellers — 68% buying

45 buying21 selling
Last quarter: 45 funds were net buyers (22 opened a brand new position + 23 added to an existing one). Only 21 were sellers (15 trimmed + 6 sold completely). A clear majority buying is a strong confirmation signal.
📈

More new buyers each quarter (+18 vs last Q)

new funds entering per quarter
Funds opening a new UNOV position: 9 → 9 → 4 → 22. A growing influx of new institutional buyers means the asset is still gathering momentum — the consensus hasn't fully saturated yet.
🔒

41% of holders stayed for 2+ years

41% conviction (2yr+) 23% medium 36% new
27 out of 66 hedge funds have held UNOV for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.
📈

Growing discovery — still being found

16 → 9 → 9 → 4 → 22 new funds/Q
New funds entering each quarter: 9 → 9 → 4 → 22. A growing number of institutions are discovering UNOV each quarter. The narrative is still spreading — leaving room for ongoing capital accumulation.
📊

Mixed cohorts — 39% veterans, 48% new entrants

39% veterans 12% 1-2yr 48% new
Of 66 current holders: 26 (39%) held 2+ years, 8 held 1–2 years, 32 (48%) entered in the past year. Balanced distribution — some institutional memory, some recent momentum buyers.
📋

Smaller funds dominant — 2% AUM from top-100

2% from top-100 AUM funds
7 of 66 holders rank in the top 100 by AUM, but together hold only 2% of total institutional value. The stock is held primarily by smaller and mid-sized funds.
4.3
out of 10
Moderate Exit Risk
Exit risk score 4.3/10 — some crowding factors present, but no critical concentration. Watch ownership trend over the next 1–2 quarters for direction.

Methodology note: these Smart Money cards use consecutive 13F disclosure snapshots, not trade-by-trade execution data. "Buying", "selling", "new holders", and "trimmed" refer to quarter-over-quarter changes in reported holders, aggregate shares, or disclosed position values between filings. They are useful for ownership regime analysis and crowding, but they do not imply exact trade timing on the filing date.

Hedge Fund Ownership: UNOV

How many hedge funds hold UNOV — quarterly history vs. share price
Quarterly hedge fund ownership of UNOV vs. share price

Market Analysis: UNOV

Analyst Price Targets

Avg. Price Target
--

Analyst Recommendations

Stock Performance

Real-time

Company Profile: UNOV

-- --
Smart Money Signal ?
Limited Smart Money Interest

No strong consensus or elite conviction detected among institutional holders.

4 top-rated funds 0 high-conviction
Consensus
3.0
/ 10
breadth
×
Elite
1.1
/ 10
conviction
Hedge Fund Positioning: UNOV
2026 Q1 Stats Unlock in 18 days 66 + Investors

Track Smart Money conviction in UNOV. See who's accumulating, reducing, or initiating positions.

Metric All 13F Filers (2025 Q4) Prior (2025 Q3) Change
Funds Holding 66 50 32.0%
13F Shares 4M 1M 172.11%
Total Value $136M $49M 176.47%
New Positions 22 4 +18
Increased Positions 23 8 +15
Closed Positions 6 7 -1
Reduced Positions 15 21 -6
Total Calls 0 0 -
Total Puts 0 0 -
PUT/CALL Ratio 0.0 0.0 Bullish

Statistics: UNOV

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Institutional Holders (2026 Q1)

66 + investors

Explore institutional interest and hedge fund ownership dynamics. Analyze portfolio weights, new positions, and conviction trends in UNOV. Verified SEC 13F-HR filings.

Top 25 institutional holders of UNOV — 2025 Q4 · Source: SEC Form 13F
# Investor % of Portfolio Shares Mkt Value
1 CENTRAL VALLEY ADVISORS, LLC 0.82% 80,984 $3.0M
2 Brookstone Capital Management 0.73% 1,707,236 $63.6M
3 O'Connor Financial Group LLC 0.55% 35,972 $1.3M
4 C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors 0.32% 152,967 $5.7M
5 ATX Financial Planning, LLC 0.23% 8,113 $302K
6 CWC Advisors, LLC. 0.22% 12,446 $464K
7 ATTICUS WEALTH MANAGEMENT, LLC 0.22% 21,778 $812K
8 KFG WEALTH MANAGEMENT, LLC 0.21% 44,361 $1.7M
9 Buska Wealth Management, LLC 0.20% 13,663 $509K
10 Castle Rock Wealth Management, LLC 0.20% 24,649 $922K
11 Lantz Financial LLC 0.13% 17,087 $637K
12 Lakeridge Wealth Management LLC 0.11% 6,881 $256K
13 Chris Bulman Inc 0.11% 6,597 $246K
14 Spire Wealth Management 0.08% 63,716 $2.4M
15 FC Advisory LLC 0.07% 6,845 $255K
16 IFP Advisors, Inc 0.07% 94,801 $3.5M
17 DHJJ Financial Advisors, Ltd. 0.07% 5,532 $206K
18 WealthShield Partners, LLC 0.05% 11,257 $420K
19 MONEY CONCEPTS CAPITAL CORP 0.05% 22,668 $845K
20 FINANCIAL MANAGEMENT NETWORK INC 0.05% 7,950 $303K
21 Berger Financial Group, Inc 0.05% 21,855 $815K
22 Noble Wealth Management PBC 0.04% 2,200 $82K
23 Madison Wealth Partners, Inc 0.04% 6,193 $231K
24 EVOLUTION WEALTH MANAGEMENT INC. 0.04% 1,336 $50K
25 Cornerstone Wealth Group, LLC 0.03% 10,280 $399K
Investor Ownership
History
% of Portfolio Prev % Rank Conviction Avg Buy Price 13F Score™ 3Y / 7Y Sell Timing Shares Mkt Value Change Change % Source Quarter Filed

Frequently Asked Questions — INNOVATOR ETFS TRUST (UNOV)

What does the Smart Money Trend signal show for UNOV?

Buying streak — 1 quarter in a row: For 1 consecutive quarter, more hedge funds added UNOV than sold it. That's a consistent pattern of professional buying — not a one-time trade. When institutions keep buying quarter after quarter, it usually means they see a multi-year opportunity, not just a short-term momentum flip.

What is the institutional breadth score for UNOV?

More buyers than sellers — 68% buying: Last quarter: 45 funds were net buyers (22 opened a brand new position + 23 added to an existing one). Only 21 were sellers (15 trimmed + 6 sold completely). A clear majority buying is a strong confirmation signal.

What is the fund quality score for UNOV holders?

Smaller funds dominant — 2% AUM from top-100: 7 of 66 holders rank in the top 100 by AUM, but together hold only 2% of total institutional value. The stock is held primarily by smaller and mid-sized funds.

How long have hedge funds held UNOV?

41% of holders stayed for 2+ years: 27 out of 66 hedge funds have held UNOV for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.

Where does this institutional ownership data come from?

All holdings data is sourced from SEC Form 13F filings, which institutional investment managers with over $100 million in assets are required to submit quarterly. Data is parsed directly from SEC EDGAR.

Disclaimer: The information on this page is for informational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any security. Institutional holdings data is sourced from SEC Form 13F filings and reflects positions as of the filing date. Past performance of any fund or portfolio is not indicative of future results. 13Foresight is not a registered investment adviser. Always conduct your own due diligence before making investment decisions.