Stock Analysis
Data Source: SEC EDGAR 13F
Updated Hourly

Innovator Etfs Trust (NAUG)

40 + Investors. Track Smart Money conviction in NAUG. See who's accumulating, reducing, or initiating positions.

Current Price
-- USD
Analyst Target
-- (0 analysts)
Upside
0.00%
Net Flow Q/Q
↓ -7
Streak
2Q ▼
Buyers last Q
26%

Smart Money Signals — NAUG

Based on 40 hedge funds · latest filing: 2026 Q1 · updated quarterly

📉

Selling streak — 2 quarters in a row

last 6Q
For 2 consecutive quarters, more hedge funds reduced or closed their NAUG positions than added to them. Sustained institutional selling is a meaningful warning sign — these are professionals with deep research teams collectively deciding to exit.
📊

High ownership — 83% of 1.8Y peak

83% of all-time peak
40 funds currently hold this stock — 83% of the 1.8-year high of 48 funds (reached 2025 Q3). Ownership is elevated but not yet at maximum concentration. Room to grow, but watch if the trend reverses.
🚀

Fast accumulation — +100% more funds vs a year ago

fund count last 6Q
+20 new funds entered over the past year (+100% YoY). That's a rapid rush of institutional money. Fast accumulation often signals a major thesis — but it also means the stock could fall quickly if that thesis breaks. The peak was reached in just 4 quarters from the low — a sharp move.
🔴

Heavy selling pressure — only 26% buying

10 buying28 selling
Last quarter: 28 funds sold vs only 10 buyers. This is widespread institutional distribution — not a few funds rebalancing, but a broad exit. High conviction bearish signal.
➡️

Steady new buyers — ~4 new funds per quarter

new funds entering per quarter
Funds opening this position for the first time: 5 → 28 → 9 → 4. A stable flow of new institutional buyers suggests ongoing interest without signs of either acceleration or slowdown.
🔄

Mostly new holders — 57% entered in last year

■ 0% conviction (2yr+) ■ 42% medium ■ 57% new
Only 0 funds (0%) have held >2 years. The majority of current holders are relatively new to the position. New holders tend to sell faster when prices drop — a shallow conviction base that could amplify any sell-off.
⚠️

Saturation — most institutions already know this story

3 → 5 → 28 → 9 → 4 new funds/Q
New funds entering each quarter: 5 → 28 → 9 → 4. Far fewer institutions are entering now vs. a year ago. When the pool of potential new buyers shrinks this fast, future price support from institutional inflows weakens significantly.
🌱

Early stage — 62% of holders entered in last year

■ 0% veterans ■ 38% 1-2yr ■ 62% new
Of 40 current holders: 25 (62%) entered in the past year, only 0 (0%) are 2+ year veterans. This is an early-phase institutional idea — still being discovered. High upside potential if the thesis plays out, but thin conviction base.
📋

Smaller funds dominant — 1% AUM from top-100

1% from top-100 AUM funds
4 of 40 holders rank in the top 100 by AUM, but together hold only 1% of total institutional value. The stock is held primarily by smaller and mid-sized funds.
5.7
out of 10
Moderate Exit Risk
Exit risk score 5.7/10 — some crowding factors present, but no critical concentration. Watch ownership trend over the next 1–2 quarters for direction.

Methodology note: these Smart Money cards use consecutive 13F disclosure snapshots, not trade-by-trade execution data. "Buying", "selling", "new holders", and "trimmed" refer to quarter-over-quarter changes in reported holders, aggregate shares, or disclosed position values between filings. They are useful for ownership regime analysis and crowding, but they do not imply exact trade timing on the filing date.

Institutional Sentiment Summary — NAUG

In 2026 Q1, 10 hedge funds were net buyers of NAUG (4 opened a new position, 6 added to an existing one), while 28 reduced or exited (17 trimmed, 11 sold completely) — a 26% buyer ratio, indicating net institutional distribution. Net selling has persisted for two consecutive quarters. Net fund flow last quarter: -7 funds (more exits than new entries). Total institutional holders: 40.

Hedge Fund Ownership: NAUG

How many hedge funds hold NAUG — quarterly history vs. share price
Quarterly hedge fund ownership of NAUG vs. share price

Market Analysis: NAUG

Analyst Price Targets

Avg. Price Target
--

Analyst Recommendations

Stock Performance

Real-time

Company Profile: NAUG

-- --

Institutional ownership data sourced from SEC EDGAR Form 13F-HR filings.

Is It Too Late to Buy Innovator Etfs Trust (NAUG) Based on Hedge Fund 13F Filings?

Signal Freshness measures how much NAUG has moved relative to its sector benchmark (SPY) since the 2026 Q1 13F filing. A stock that has barely outrun its sector is still a relatively fresh entry point — the fund's thesis has not yet been priced in by the broader market.

Since Quarter End March 31, 2026 · 77d ago
NAUG
nan%
SPY
+15.9%

NAUG outperformed SPY by nan% since March 31, 2026.

Since 13F Filing Date May 15, 2026 · 32d ago
NAUG
nan%
SPY
+2.0%

Since the filing became public, NAUG outperformed SPY by nan% .

Interpretation: The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference. Learn more →

Smart Money Signal ?
Limited Smart Money Interest

No strong consensus or elite conviction detected among institutional holders.

1 top-rated funds 0 high-conviction
Consensus
1.3
/ 10
breadth
×
Elite
0.7
/ 10
conviction
Hedge Fund Positioning: NAUG
40 + Investors

Track Smart Money conviction in NAUG. See who's accumulating, reducing, or initiating positions.

Metric All 13F Filers (2026 Q1) Prior (2025 Q4) Change
Funds Holding 40 47 -14.89%
13F Shares 2M 2M -13.25%
Total Value $58M $68M -15.27%
New Positions 4 9 -5
Increased Positions 6 5 +1
Closed Positions 11 10 +1
Reduced Positions 17 19 -2
Total Calls 0 0 -
Total Puts 0 0 -
PUT/CALL Ratio 0.0 0.0 Bullish

Statistics: NAUG

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Beta (5Y Monthly) --
Short Ratio (Days to Cover) --
Short % of Float --

Financial Highlights

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Institutional Holders (2026 Q1)

40 + investors

Explore institutional interest and hedge fund ownership dynamics. Analyze portfolio weights, new positions, and conviction trends in NAUG. Verified SEC 13F-HR filings.

QUARTER:
Top 25 NAUG holders by conviction (% of portfolio weight) — 2026 Q1 · Source: SEC Form 13F
# Investor % of Portfolio Shares Mkt Value
1 Sherry Group, Inc. 1.25% 39,687 $1.1M
2 Corrado Advisors, LLC 0.98% 65,026 $1.9M
3 Cornerstone Wealth, LLC/TN 0.64% 37,021 $1.1M
4 Gradient Investments LLC 0.56% 1,239,641 $35.9M
5 Alterna Wealth Management, Inc 0.21% 9,691 $281K
6 Paladin Wealth, LLC 0.19% 9,606 $278K
7 A4 Wealth Advisors LLC 0.17% 7,135 $207K
8 Brown Financial Advisors 0.16% 14,602 $423K
9 CWC Advisors, LLC. 0.12% 8,697 $252K
10 TopTier Wealth Management, LLC 0.06% 3,364 $97K
11 Mattson Financial Services, LLC 0.06% 8,486 $246K
12 Diligent Investors, LLC 0.06% 7,700 $223K
13 DHJJ Financial Advisors, Ltd. 0.05% 5,685 $165K
14 Trek Financial, LLC 0.02% 12,077 $350K
15 Tradition Wealth Management, LLC 0.01% 7,001 $203K
16 Old Mission Capital LLC 0.01% 19,454 $563K
17 Kestra Advisory Services, LLC 0.01% 52,960 $1.5M
18 Nbc Securities, INC. 0.01% 2,387 $69K
19 Commonwealth Equity Services, LLC 0.00% 107,722 $3.1M
20 Creative Financial Designs Inc /Adv 0.00% 2,300 $67K
21 AE Wealth Management LLC 0.00% 24,316 $704K
22 Keating Financial Advisory Services, Inc. 0.00% 620 $18K
23 Merit Financial Group, LLC 0.00% 13,230 $383K
24 Cetera Investment Advisers 0.00% 88,302 $2.6M
25 Phoenix Financial Ltd. 0.00% 8,730 $253K
Investor Ownership
History 		% of Portfolio Prev % Rank Conviction Avg Buy Price 13F Score™ 3Y / 7Y Sell Timing Shares Mkt Value Change Change % Source Quarter Filed

Frequently Asked Questions — Innovator Etfs Trust (NAUG)

What does the Smart Money Trend signal show for NAUG?

Selling streak — 2 quarters in a row: For 2 consecutive quarters, more hedge funds reduced or closed their NAUG positions than added to them. Sustained institutional selling is a meaningful warning sign — these are professionals with deep research teams collectively deciding to exit.

What is the institutional breadth score for NAUG?

Heavy selling pressure — only 26% buying: Last quarter: 28 funds sold vs only 10 buyers. This is widespread institutional distribution — not a few funds rebalancing, but a broad exit. High conviction bearish signal.

What is the fund quality score for NAUG holders?

Smaller funds dominant — 1% AUM from top-100: 4 of 40 holders rank in the top 100 by AUM, but together hold only 1% of total institutional value. The stock is held primarily by smaller and mid-sized funds.

How long have hedge funds held NAUG?

Mostly new holders — 57% entered in last year: Only 0 funds (0%) have held >2 years. The majority of current holders are relatively new to the position. New holders tend to sell faster when prices drop — a shallow conviction base that could amplify any sell-off.

Is it too late to buy Innovator Etfs Trust (NAUG) following the 2026 Q1 hedge fund 13F filings?

As of today, NAUG has moved nan% since the 2026 Q1 13F filing date (May 15, 2026), compared to +2.0% for the SPY sector ETF — an outperformance of nan%. Since the quarter end (March 31, 2026), NAUG has gained nan% vs +15.9% for SPY. The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference.

Where does this institutional ownership data come from?

All holdings data is sourced from SEC Form 13F filings, which institutional investment managers with over $100 million in assets are required to submit quarterly. Data is parsed directly from SEC EDGAR.

Disclaimer: The information on this page is for informational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any security. Institutional holdings data is sourced from SEC Form 13F filings and reflects positions as of the filing date. Past performance of any fund or portfolio is not indicative of future results. 13Foresight is not a registered investment adviser. Always conduct your own due diligence before making investment decisions.

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