Stock Analysis
Data Source: SEC EDGAR 13F
Updated Hourly

Helen of Troy Ltd (HELE)

196 + Investors. Track Smart Money conviction in HELE. See who's accumulating, reducing, or initiating positions.

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Current Price
-- USD
Analyst Target
-- (0 analysts)
Upside
0.00%
Net Flow Q/Q
↑ +15
Streak
1Q ▲
Buyers last Q
60%

Smart Money Signals — HELE

Based on 200 hedge funds · latest filing: 2026 Q2 · updated quarterly

📈

Buying streak — 1 quarter in a row

last 6Q
For 1 consecutive quarter, more hedge funds added HELE than sold it. That's a consistent pattern of professional buying — not a one-time trade. When institutions keep buying quarter after quarter, it usually means they see a multi-year opportunity, not just a short-term momentum flip.
📊

High ownership — 74% of 3.0Y peak

74% of all-time peak
200 funds currently hold this stock — 74% of the 3.0-year high of 269 funds (reached 2024 Q1). Ownership is elevated but not yet at maximum concentration. Room to grow, but watch if the trend reverses.
📉

Outflows — 6% fewer funds vs a year ago

fund count last 6Q
13 fewer hedge funds hold HELE compared to a year ago (-6% decline). When institutions consistently reduce their exposure, it's worth exploring the underlying fundamental reasons driving them away.
🟢

More buyers than sellers — 60% buying

127 buying84 selling
Last quarter: 127 funds were net buyers (49 opened a brand new position + 78 added to an existing one). Only 84 were sellers (50 trimmed + 34 sold completely). A clear majority buying is a strong confirmation signal.
📈

More new buyers each quarter (+8 vs last Q)

new funds entering per quarter
Funds opening a new HELE position: 38 → 42 → 41 → 49. A growing influx of new institutional buyers means the asset is still gathering momentum — the consensus hasn't fully saturated yet.
🔒

62% of holders stayed for 2+ years

62% conviction (2yr+) 18% medium 19% new
125 out of 200 hedge funds have held HELE for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.
💰

Value +112% but shares only +8% — price-driven

Value
+112%
Shares
+7%
Last quarter: the total dollar value of institutional holdings rose +112%, but actual share count only changed +8%. The gap is explained by the stock's price rising — not new buying. Strong value growth with weak share growth means the rally is price momentum, not fresh institutional demand.
📈

Growing discovery — still being found

44 → 38 → 42 → 41 → 49 new funds/Q
New funds entering each quarter: 38 → 42 → 41 → 49. A growing number of institutions are discovering HELE each quarter. The narrative is still spreading — leaving room for ongoing capital accumulation.
🏛️

Veteran-anchored — 69% veterans vs 21% newcomers

69% veterans 9% 1-2yr 21% new
Entry-cohort mix of 211 holders: 146 (69%) are 2+ year veterans, 20 entered 1–2 years ago, and 45 (21%) joined within the past year. A veteran-weighted cap table skews toward institutional memory over fresh momentum.
🏆

Elite ownership — 59% AUM from top-100 funds

59% from top-100 AUM funds
45 of 198 holders are among the 100 largest funds by AUM, controlling 59% of total institutional value in HELE. When the biggest players dominate the cap table, it signifies deep institutional support — since mega-funds deploy the most rigorous due diligence and capital.
2.2
out of 10
Low Exit Risk
Exit risk score 2.2/10 — low institutional crowding. Ownership is below peak levels, holder base is relatively sticky, and buying momentum is positive.

Methodology note: these Smart Money cards use consecutive 13F disclosure snapshots, not trade-by-trade execution data. "Buying", "selling", "new holders", and "trimmed" refer to quarter-over-quarter changes in reported holders, aggregate shares, or disclosed position values between filings. They are useful for ownership regime analysis and crowding, but they do not imply exact trade timing on the filing date.

Institutional Sentiment Summary — HELE

In 2026 Q2, 127 hedge funds were net buyers of HELE (49 opened a new position, 78 added to an existing one), while 84 reduced or exited (50 trimmed, 34 sold completely) — a 60% buyer ratio, indicating clear institutional accumulation. 59% of total institutional value in HELE is held by top-100 AUM funds, reflecting elite-tier ownership quality. Net fund flow last quarter: +15 funds (more new holders than closures). Total institutional holders: 200.

Hedge Fund Ownership: HELE

How many hedge funds hold HELE — quarterly history vs. share price
Quarterly hedge fund ownership of HELE vs. share price

Market Analysis: HELE

Analyst Price Targets

Avg. Price Target
--

Analyst Recommendations

Stock Performance

Real-time

Company Profile: HELE

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Institutional ownership data sourced from SEC EDGAR Form 13F-HR filings.

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Smart Money Signal ?
Limited Smart Money Interest

No strong consensus or elite conviction detected among institutional holders.

10 top-rated funds 0 high-conviction
Consensus
4.5
/ 10
breadth
×
Elite
0.7
/ 10
conviction
Hedge Fund Positioning: HELE
196 + Investors

Track Smart Money conviction in HELE. See who's accumulating, reducing, or initiating positions.

Metric All 13F Filers (2026 Q2) Prior (2026 Q1) Change
Funds Holding 196 185 5.95%
13F Shares 24M 22M 7.82%
Total Value $681M $321M 111.86%
New Positions 49 41 +8
Increased Positions 75 61 +14
Closed Positions 36 49 -13
Reduced Positions 45 58 -13
Total Calls 6 6 -
Total Puts 7 9 -22.22%
PUT/CALL Ratio 1.17 1.5 Neutral

Statistics: HELE

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Financial Highlights

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Institutional Holders (2026 Q2)

196 + investors

Explore institutional interest and hedge fund ownership dynamics. Analyze portfolio weights, new positions, and conviction trends in HELE. Verified SEC 13F-HR filings.

QUARTER:
Top 25 HELE holders by conviction (% of portfolio weight) — 2026 Q2 · Source: SEC Form 13F
# Investor % of Portfolio Shares Mkt Value
1 Prescott Group Capital Management, L.L.C. 1.10% 437,773 $12.7M
2 RWWM, Inc. 1.02% 474,611 $13.8M
3 Mork Capital Management, LLC 0.74% 40,000 $1.2M
4 Pinnacle Holdings, LLC 0.72% 80,606 $2.3M
5 Invenomic Capital Management LP 0.62% 357,451 $10.4M
6 SummerHaven Investment Management, LLC 0.44% 28,366 $825K
7 Paradigm Capital Management Inc/Ny 0.39% 488,000 $14.2M
8 Pacific Ridge Capital Partners, LLC 0.30% 56,727 $1.6M
9 CastleKnight Management LP 0.22% 569,900 $16.6M
10 Empirical Asset Management, LLC 0.14% 20,740 $603K
11 Optivise Advisory Services LLC 0.10% 6,905 $201K
12 Quinn Opportunity Partners LLC 0.08% 57,413 $1.7M
13 Gladstone Institutional Advisory LLC 0.07% 78,189 $2.3M
14 Caerus Investment Advisors, LLC 0.07% 7,383 $215K
15 Numerai GP LLC 0.07% 29,581 $860K
16 Fox Run Management, L.L.C. 0.06% 12,315 $358K
17 Pzena Investment Management LLC 0.06% 676,577 $19.7M
18 Blueshift Asset Management, LLC 0.05% 6,913 $201K
19 Dynamic Technology Lab Private Ltd 0.04% 6,879 $200K
20 Wellington Shields Capital Management, LLC 0.04% 11,800 $343K
21 Counterpoint Mutual Funds LLC 0.04% 14,051 $408K
22 Earnest Partners LLC 0.04% 338,312 $9.8M
23 Y-Intercept (Hong Kong) Ltd 0.04% 61,610 $1.8M
24 Woodline Partners LP 0.03% 367,060 $10.7M
25 S.A. Mason LLC 0.03% 3,500 $102K
Investor Ownership
History
% of Portfolio Prev % Rank Conviction Avg Buy Price 13F Score™ 3Y / 7Y Sell Timing Shares Mkt Value Change Change % Source Quarter Filed

Frequently Asked Questions — Helen of Troy Ltd (HELE)

What does the Smart Money Trend signal show for HELE?

Buying streak — 1 quarter in a row: For 1 consecutive quarter, more hedge funds added HELE than sold it. That's a consistent pattern of professional buying — not a one-time trade. When institutions keep buying quarter after quarter, it usually means they see a multi-year opportunity, not just a short-term momentum flip.

What is the institutional breadth score for HELE?

More buyers than sellers — 60% buying: Last quarter: 127 funds were net buyers (49 opened a brand new position + 78 added to an existing one). Only 84 were sellers (50 trimmed + 34 sold completely). A clear majority buying is a strong confirmation signal.

What is the fund quality score for HELE holders?

Elite ownership — 59% AUM from top-100 funds: 45 of 198 holders are among the 100 largest funds by AUM, controlling 59% of total institutional value in HELE. When the biggest players dominate the cap table, it signifies deep institutional support — since mega-funds deploy the most rigorous due diligence and capital.

How long have hedge funds held HELE?

62% of holders stayed for 2+ years: 125 out of 200 hedge funds have held HELE for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.

Where does this institutional ownership data come from?

All holdings data is sourced from SEC Form 13F filings, which institutional investment managers with over $100 million in assets are required to submit quarterly. Data is parsed directly from SEC EDGAR.

Disclaimer: The information on this page is for informational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any security. Institutional holdings data is sourced from SEC Form 13F filings and reflects positions as of the filing date. Past performance of any fund or portfolio is not indicative of future results. 13Foresight is not a registered investment adviser. Always conduct your own due diligence before making investment decisions.

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