Stock Analysis
Data Source: SEC EDGAR 13F
Updated Hourly

Innovator Etfs Trust (BUFB)

84 + Investors. Track Smart Money conviction in BUFB. See who's accumulating, reducing, or initiating positions.

Current Price
-- USD
Analyst Target
-- (0 analysts)
Upside
0.00%
Net Flow Q/Q
↑ +2
Streak
2Q ▲
Buyers last Q
54%

Smart Money Signals — BUFB

Based on 84 hedge funds · latest filing: 2026 Q1 · updated quarterly

📈

Buying streak — 2 quarters in a row

last 6Q
For 2 consecutive quarters, more hedge funds added BUFB than sold it. That's a consistent pattern of professional buying — not a one-time trade. When institutions keep buying quarter after quarter, it usually means they see a multi-year opportunity, not just a short-term momentum flip.
🏔️

At the ownership peak (100% of max)

100% of all-time peak
84 hedge funds hold BUFB right now — the highest count in 3.0 years. When ownership is this concentrated, any bad news can trigger a chain reaction: one big fund sells, others follow. This is a classic 'crowded trade' — high popularity doesn't equal safety.
📶

Steady growth — +17% more funds vs a year ago

fund count last 6Q
+12 new funds entered over the past year (+17% YoY). Gradual, steady growth in institutional ownership is generally a healthy signal — not a speculative rush, but consistent conviction.
🟡

Slight buying edge — 54% buying

40 buying34 selling
Last quarter: 40 funds bought or added vs 34 that reduced or exited. It's nearly a 50/50 split — some institutions are convinced, others are taking profits. This mixed picture is normal near price highs.
➡️

Steady new buyers — ~10 new funds per quarter

new funds entering per quarter
Funds opening this position for the first time: 12 → 3 → 12 → 10. A stable flow of new institutional buyers suggests ongoing interest without signs of either acceleration or slowdown.
📌

Mixed — 37% long-term, 19% new

■ 37% conviction (2yr+) ■ 44% medium ■ 19% new
Of the 84 current holders: 31 (37%) held >2 years, 37 held 1–2 years, and 16 entered in the last year. A mixed base — the stock has long-term believers but also recent buyers who haven't been tested by a downturn yet.
➡️

Steady discovery — ~10 new funds/quarter

15 → 12 → 3 → 12 → 10 new funds/Q
New funds entering each quarter: 12 → 3 → 12 → 10. Consistent flow of new institutional buyers without clear acceleration or slowdown.
📊

Mixed cohorts — 35% veterans, 35% new entrants

■ 35% veterans ■ 31% 1-2yr ■ 35% new
Of 84 current holders: 29 (35%) held 2+ years, 26 held 1–2 years, 29 (35%) entered in the past year. Balanced distribution — some institutional memory, some recent momentum buyers.
📋

Smaller funds dominant — 15% AUM from top-100

15% from top-100 AUM funds
7 of 84 holders rank in the top 100 by AUM, but together hold only 15% of total institutional value. The stock is held primarily by smaller and mid-sized funds.
3.7
out of 10
Low Exit Risk
Exit risk score 3.7/10 — low institutional crowding. Ownership is below peak levels, holder base is relatively sticky, and buying momentum is positive.

Methodology note: these Smart Money cards use consecutive 13F disclosure snapshots, not trade-by-trade execution data. "Buying", "selling", "new holders", and "trimmed" refer to quarter-over-quarter changes in reported holders, aggregate shares, or disclosed position values between filings. They are useful for ownership regime analysis and crowding, but they do not imply exact trade timing on the filing date.

Institutional Sentiment Summary — BUFB

In 2026 Q1, 40 hedge funds were net buyers of BUFB (10 opened a new position, 30 added to an existing one), while 34 reduced or exited (26 trimmed, 8 sold completely) — a 54% buyer ratio, indicating a slight buying edge. Net buying has persisted for two consecutive quarters, a positive momentum signal. Net fund flow last quarter: +2 funds (more new holders than closures). Total institutional holders: 84.

Hedge Fund Ownership: BUFB

How many hedge funds hold BUFB — quarterly history vs. share price
Quarterly hedge fund ownership of BUFB vs. share price

Market Analysis: BUFB

Analyst Price Targets

Avg. Price Target
--

Analyst Recommendations

Stock Performance

Real-time

Company Profile: BUFB

-- --

Institutional ownership data sourced from SEC EDGAR Form 13F-HR filings.

Is It Too Late to Buy Innovator Etfs Trust (BUFB) Based on Hedge Fund 13F Filings?

Signal Freshness measures how much BUFB has moved relative to its sector benchmark (SPY) since the 2026 Q1 13F filing. A stock that has barely outrun its sector is still a relatively fresh entry point — the fund's thesis has not yet been priced in by the broader market.

Since Quarter End March 31, 2026 · 80d ago
BUFB
+9.2%
SPY
+13.9%

BUFB outperformed SPY by -4.7% since March 31, 2026.

Since 13F Filing Date May 15, 2026 · 35d ago
BUFB
+0.7%
SPY
+0.2%

Since the filing became public, BUFB outperformed SPY by +0.5% .

Interpretation: The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference. Learn more →

Smart Money Signal ?
Limited Smart Money Interest

No strong consensus or elite conviction detected among institutional holders.

6 top-rated funds 0 high-conviction
Consensus
3.7
/ 10
breadth
×
Elite
1.5
/ 10
conviction
Hedge Fund Positioning: BUFB
84 + Investors

Track Smart Money conviction in BUFB. See who's accumulating, reducing, or initiating positions.

Metric All 13F Filers (2026 Q1) Prior (2025 Q4) Change
Funds Holding 84 82 2.44%
13F Shares 4M 4M 2.62%
Total Value $148M $149M -0.85%
New Positions 10 12 -2
Increased Positions 30 34 -4
Closed Positions 8 5 +3
Reduced Positions 26 23 +3
Total Calls 0 0 -
Total Puts 0 0 -
PUT/CALL Ratio 0.0 0.0 Bullish

Statistics: BUFB

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Financial Highlights

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Institutional Holders (2026 Q1)

84 + investors

Explore institutional interest and hedge fund ownership dynamics. Analyze portfolio weights, new positions, and conviction trends in BUFB. Verified SEC 13F-HR filings.

QUARTER:
Top 25 BUFB holders by conviction (% of portfolio weight) — 2026 Q1 · Source: SEC Form 13F
# Investor % of Portfolio Shares Mkt Value
1 Columbia Advisory Partners LLC 4.20% 183,120 $6.6M
2 Capital Wealth Management, LLC 2.08% 213,581 $7.7M
3 Gwn Securities INC. 1.57% 228,016 $8.2M
4 Heritage Wealth Management, Inc. 1.30% 73,323 $2.6M
5 Ofc Financial Planning, LLC 1.18% 33,529 $1.2M
6 Optima Capital LLC 1.13% 67,484 $2.4M
7 Seros Financial, LLC 1.12% 48,854 $1.8M
8 Syntegra Private Wealth Group, LLC 0.66% 193,108 $6.9M
9 Mkd Wealth Coaches, LLC 0.56% 15,740 $565K
10 Kfg Wealth Management, LLC 0.54% 115,810 $4.2M
11 Encompass More Asset Management 0.49% 81,788 $2.9M
12 4J Wealth Management LLC 0.43% 21,309 $765K
13 Continuum Wealth Advisors, LLC 0.38% 25,380 $911K
14 Balance Wealth, LLC 0.37% 33,262 $1.2M
15 Diligent Investors, LLC 0.37% 41,097 $1.5M
16 Foronjy Financial LLC 0.33% 22,048 $792K
17 Arlington Capital Management, Inc. 0.28% 14,061 $505K
18 Chapman Financial Group, LLC 0.23% 9,010 $324K
19 Bedel Financial Consulting, Inc. 0.23% 56,626 $2.0M
20 Caliber Wealth Management, LLC / Ks 0.20% 49,832 $1.8M
21 Kathmere Capital Management, LLC 0.18% 82,829 $3.0M
22 Curtis Advisory Group, LLC 0.18% 23,177 $832K
23 Diversify Wealth Management, LLC 0.14% 199,050 $7.6M
24 Wealthspire Retirement, LLC 0.13% 58,358 $2.1M
25 Integral Investment Advisors, INC. 0.11% 12,250 $440K
Investor Ownership
History 		% of Portfolio Prev % Rank Conviction Avg Buy Price 13F Score™ 3Y / 7Y Sell Timing Shares Mkt Value Change Change % Source Quarter Filed

Frequently Asked Questions — Innovator Etfs Trust (BUFB)

What does the Smart Money Trend signal show for BUFB?

Buying streak — 2 quarters in a row: For 2 consecutive quarters, more hedge funds added BUFB than sold it. That's a consistent pattern of professional buying — not a one-time trade. When institutions keep buying quarter after quarter, it usually means they see a multi-year opportunity, not just a short-term momentum flip.

What is the institutional breadth score for BUFB?

Slight buying edge — 54% buying: Last quarter: 40 funds bought or added vs 34 that reduced or exited. It's nearly a 50/50 split — some institutions are convinced, others are taking profits. This mixed picture is normal near price highs.

What is the fund quality score for BUFB holders?

Smaller funds dominant — 15% AUM from top-100: 7 of 84 holders rank in the top 100 by AUM, but together hold only 15% of total institutional value. The stock is held primarily by smaller and mid-sized funds.

How long have hedge funds held BUFB?

Mixed — 37% long-term, 19% new: Of the 84 current holders: 31 (37%) held >2 years, 37 held 1–2 years, and 16 entered in the last year. A mixed base — the stock has long-term believers but also recent buyers who haven't been tested by a downturn yet.

Is it too late to buy Innovator Etfs Trust (BUFB) following the 2026 Q1 hedge fund 13F filings?

As of today, BUFB has moved +0.7% since the 2026 Q1 13F filing date (May 15, 2026), compared to +0.2% for the SPY sector ETF — an outperformance of +0.5%. Since the quarter end (March 31, 2026), BUFB has gained +9.2% vs +13.9% for SPY. The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference.

Where does this institutional ownership data come from?

All holdings data is sourced from SEC Form 13F filings, which institutional investment managers with over $100 million in assets are required to submit quarterly. Data is parsed directly from SEC EDGAR.

Disclaimer: The information on this page is for informational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any security. Institutional holdings data is sourced from SEC Form 13F filings and reflects positions as of the filing date. Past performance of any fund or portfolio is not indicative of future results. 13Foresight is not a registered investment adviser. Always conduct your own due diligence before making investment decisions.

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