Planning Center, Inc. GOOGL ALPHABET INC

Ownership history in Planning Center, Inc.  ·  14 quarters on record

AI Ownership Summary

Planning Center, Inc. reported ALPHABET INC (GOOGL) in 14 quarterly 13F filings from 2024 Q1 through 2026 Q1. Peak portfolio weight reached 0.05% in 2026 Q1. The latest visible filing shows GOOGL at 0.05% of the fund.

This page tracks quarterly shares, estimated market value, portfolio weight, filing dates, and disclosure-aligned stock prices directly from SEC EDGAR 13F filings. Older history is available after unlock; the visible window still shows the most recent pattern.

What this GOOGL ownership page tells you

This page is designed to answer the real investor question behind a 13F filing: how meaningful was Planning Center, Inc.'s position in ALPHABET INC, and how did that conviction change over time? You can read the holding window, peak weight, latest reported size, disclosure timing, and quarter-by-quarter changes without piecing the story together from raw SEC rows.

Freshest filing
Latest Reported Filing
2026 Q1

GOOGL was reported at 0.05% of portfolio in the most recent visible filing.

High-water mark
Peak Conviction
0.05% in 2026 Q1

Peak weight helps separate a token disclosure from a real conviction holding the fund genuinely cared about.

Time in book
Holding Window
2024 Q1 to 2026 Q1

Longer holding windows often tell a very different story from short-lived tactical trades or one-quarter experiments.

Decision context
Why It Matters
Position size beats headlines

Knowing that a fund owned a stock is useful. Knowing whether it was a 0.20% placeholder or a true high-conviction position is where the signal actually starts.

How Planning Center, Inc. held GOOGL — position size vs. price
% of Fund (quarterly)    GOOGL price (quarter-end, indexed to 100)    SPY (indexed to 100)    QQQ (indexed to 100)
📋 Quarterly Holdings History 9 quarters  
Quarter Action Sold % After 3M Timing Shares Change Chg % % of Fund Mkt Value Filed Price (Filed)
2026 Q1 ADDED 1,587 +398 +33.5% 0.05% $456K 2026-04-28 $349.78
2025 Q4 UNCHANGED 1,189 0% 0.04% $372K 2026-02-02 $343.45
2025 Q3 REDUCED 1,189 -19 -1.6% 0.03% $289K 2025-10-30 $281.10
2025 Q2 REDUCED 13.0% +38.6% 1,208 -181 -13.0% 0.02% $213K 2025-07-31 $191.47
2025 Q1 UNCHANGED 1,389 0% 0.03% $215K 2025-04-18 $150.64
2024 Q4 UNCHANGED 1,389 0% 0.03% $263K 2025-01-23 $197.07
2024 Q3 ADDED 1,389 +1 +0.1% 0.03% $230K 2024-11-12 $180.58
2024 Q2 UNCHANGED 1,388 0% 0.03% $253K 2024-08-08 $160.89
2024 Q1 REDUCED 37.5% +21.4% 1,388 -833 -37.5% 0.05% $209K 2024-04-23 $156.96
5 older quarters hidden  —  Sign in free or upgrade to Premium to see full history

FAQ About Planning Center, Inc. and GOOGL

These are the practical questions this page is built to answer before you even open the full history table.

How long has Planning Center, Inc. reported owning GOOGL?

Planning Center, Inc. reported GOOGL across 9 quarterly 13F filings, from 2024 Q1 through 2026 Q1.

What was the largest reported GOOGL position in Planning Center, Inc.'s portfolio?

The largest reported portfolio weight for GOOGL was 0.05% in 2026 Q1.

What is the latest reported GOOGL position on this page?

The most recent filing on this page is 2026 Q1, when Planning Center, Inc. reported 1,587 shares, equal to 0.05% of portfolio, with an estimated market value of $456K.

What does the chart on this GOOGL ownership page compare?

The chart compares Planning Center, Inc.'s quarterly GOOGL portfolio weight with the stock's indexed share price, so you can see whether the fund was building, trimming, or holding the position as price moved.

How well did Planning Center, Inc. time their GOOGL position?

Based on 13F filing dates vs. subsequent GOOGL price moves, Planning Center, Inc. correctly timed 4 out of 8 reported position changes (50%). The annualised alpha on GOOGL relative to SPY over the holding period was +22.8%.

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