2026 Q3 Portfolio Activity
In 2026 Q3, Key FInancial Inc maintained a portfolio of 1396 distinct positions. The most significant new addition was VICTORY PORTFOLIOS II, now representing 0.09% of the total fund value. They heavily accumulated shares in J P MORGAN EXCHANGE TRADED F, increasing the position by 39.9%.
Position History
hover any row below to update
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Total Positions
1396
Quarter
2026 Q3
Top Holding
AAPL (5.5%)
Top 10 Concentration
30.4%
Turnover Rate
23.4%
Sector HHI
0.18
Items per page:
Showing 1-50 of 1396
Key FInancial Inc Full Holdings List — 2026 Q3
| Stock | History | Sector / Type | Port % | Prev % | Rank / Prev | Conviction | Change | % Change | Influence | Shares | Mkt Value | Avg Cost | Price Held | 1st Owned | Source | Source Date | Date Reported | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
AAPL
APPLE INC
|
Technology | 5.52% | 4.87% |
#1
Prev: #1
|
4.7 |
—
|
-1,015 | -1.0% |
P
S
|
101,778 | $33,894,176 |
$124.21
+177.1%
|
2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | ||
|
DOL
WISDOMTREE TR
|
Bond/Debt | 3.60% | 3.73% |
#2
Prev: #2
|
3.4 |
—
|
-8,696 | -2.8% |
P
S
|
297,619 | $22,115,562 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
DNL
WISDOMTREE TR
|
Unknown | 3.23% | 3.42% |
#3
Prev: #3
|
2.8 |
—
|
-7,776 | -1.7% |
P
S
|
444,492 | $19,846,319 | 2020 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
GOVT
ISHARES TR
|
ETF | 3.20% | 3.21% |
#4
2
Prev: #6
|
2.3 |
—
|
36,736 | 4.3% |
P
S
|
898,049 | $19,640,332 | 2020 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
EES
WISDOMTREE TR
|
ETF | 3.12% | 3.26% |
#5
1
Prev: #4
|
2.2 |
—
|
2,895 | 1.0% |
P
S
|
296,870 | $19,171,803 | 2020 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
SLYV
SPDR SERIES TRU...
|
Unknown | 2.92% | 3.23% |
#6
1
Prev: #5
|
1.7 |
—
|
-5,141 | -2.8% |
P
S
|
175,583 | $17,935,773 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
MSFT
MICROSOFT CORP
|
Technology | 2.45% | 1.77% |
#7
2
Prev: #9
|
1.5 |
—
|
370 | 1.3% |
P
S
|
29,280 | $15,017,712 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
BUFR
FIRST TR EXCHNG...
|
ETF | 2.41% | 2.41% |
#8
1
Prev: #7
|
1.5 |
—
|
-8,373 | -2.1% |
P
S
|
394,080 | $14,766,178 | 2021 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
EFG
ISHARES TR
|
Warrant | 2.05% | 2.04% |
#9
1
Prev: #8
|
1.3 |
—
|
4,822 | 4.8% |
P
S
|
105,012 | $12,583,588 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
XOM
EXXONMOBIL HOLD...
|
Energy | 1.88% | 1.63% |
#10
1
Prev: #11
|
1.3 |
—
|
-1,976 | -2.7% |
P
S
|
70,730 | $11,511,376 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
FICS
FIRST TR EXCHAN...
|
Bond/Debt | 1.62% | 1.70% |
#11
1
Prev: #10
|
1.1 |
—
|
854 | 0.3% |
P
S
|
249,454 | $9,963,542 | 2022 Q3 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
SPYV
SPDR SERIES TRU...
|
Unknown | 1.50% | 1.51% |
#12
2
Prev: #14
|
1.1 |
—
|
-1,332 | -0.9% |
P
S
|
150,737 | $9,214,553 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
BSMR
INVESCO EXCH TR...
|
ETF | 1.47% | 1.42% |
#13
4
Prev: #17
|
2.6 |
—
|
21,461 | 5.8% |
P
S
|
389,069 | $9,050,834 | 2020 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
DLN
WISDOMTREE TR
|
Unknown | 1.47% | 1.51% |
#14
1
Prev: #13
|
1.1 |
—
|
-3,061 | -3.2% |
P
S
|
92,954 | $9,035,161 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
SPYG
SPDR SERIES TRU...
|
Unknown | 1.45% | 1.47% |
#15
Prev: #15
|
1.1 |
—
|
-3,406 | -4.5% |
P
S
|
72,103 | $8,874,376 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
JIG
J P MORGAN EXCH...
|
Bond/Debt | 1.38% | 1.47% |
#16
Prev: #16
|
1.1 |
—
|
-2,133 | -2.1% |
P
S
|
100,736 | $8,443,692 | 2022 Q3 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
SLYG
SPDR SERIES TRU...
|
ETF | 1.36% | 1.57% |
#17
5
Prev: #12
|
1.0 |
—
|
-2,490 | -3.1% |
P
S
|
77,835 | $8,326,010 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
NVDA
NVIDIA CORPORAT...
|
Technology | 1.28% | 1.08% |
#18
3
Prev: #21
|
1.0 |
—
|
1,493 | 4.5% |
P
S
|
34,427 | $7,862,438 | 2020 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
AVGO
BROADCOM INC
|
Technology | 1.13% | 1.20% |
#19
1
Prev: #18
|
1.0 |
—
|
359 | 1.8% |
P
S
|
19,796 | $6,952,157 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
BSMQ
INVESCO EXCH TR...
|
ETF | 1.11% | 1.13% |
#20
Prev: #20
|
0.9 |
—
|
-2,425 | -0.8% |
P
S
|
290,342 | $6,800,768 | 2020 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
AMZN
AMAZON COM INC
|
Consumer Cyclical | 1.07% | 1.03% |
#21
4
Prev: #25
|
0.9 |
—
|
3 | 0.0% |
P
S
|
26,324 | $6,558,625 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
JNJ
JOHNSON & JOHNS...
|
Healthcare | 1.07% | 1.04% |
#22
1
Prev: #23
|
0.9 |
—
|
-356 | -1.4% |
P
S
|
24,740 | $6,549,636 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
FPEI
FIRST TR EXCH T...
|
Preferred | 1.06% | 1.16% |
#23
4
Prev: #19
|
0.9 |
—
|
-15,177 | -4.1% |
P
S
|
353,092 | $6,511,016 | 2023 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
SPTI
SPDR SERIES TRU...
|
Bond/Debt | 1.02% | 1.07% |
#24
2
Prev: #22
|
0.9 |
—
|
807 | 0.4% |
P
S
|
229,901 | $6,271,706 | 2023 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
GOOGL
ALPHABET INC
|
Communication Services | 0.96% | 1.00% |
#25
1
Prev: #26
|
0.9 |
—
|
95 | 0.6% |
P
S
|
17,204 | $5,919,552 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
SPTS
SPDR SERIES TRU...
|
ETF | 0.96% | 0.99% |
#26
1
Prev: #27
|
0.9 |
—
|
-1,968 | -0.9% |
P
S
|
206,162 | $5,910,665 | 2023 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
EFV
ISHARES TR
|
ETF | 0.95% | 0.84% |
#27
2
Prev: #29
|
2.4 |
—
|
6,352 | 9.5% |
P
S
|
73,434 | $5,811,567 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
JPM
JPMORGAN CHASE ...
|
Financial Services | 0.94% | 0.95% |
#28
Prev: #28
|
0.9 |
—
|
-224 | -1.3% |
P
S
|
17,443 | $5,770,668 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
DES
WISDOMTREE TR
|
Unknown | 0.92% | 1.04% |
#29
5
Prev: #24
|
0.9 |
—
|
-5,899 | -3.8% |
P
S
|
149,519 | $5,666,774 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
EFAD
PROSHARES TR
|
ETF | 0.87% | 0.77% |
#30
2
Prev: #32
|
2.3 |
—
|
15,243 | 13.9% |
P
S
|
124,930 | $5,368,867 | 2025 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
IWF
ISHARES TR
|
ETF | 0.85% | 0.83% |
#31
1
Prev: #30
|
0.8 |
—
|
850 | 2.1% |
P
S
|
41,550 | $5,204,553 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
SPEM
SPDR INDEX SHS ...
|
ETF | 0.79% | 0.83% |
#32
1
Prev: #31
|
0.8 |
—
|
-3,278 | -3.4% |
P
S
|
94,229 | $4,877,293 | 2021 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
QGRO
AMERICAN CENTY ...
|
ETF | 0.75% | 0.71% |
#33
1
Prev: #34
|
2.3 |
—
|
2,550 | 6.9% |
P
S
|
39,506 | $4,631,288 | 2023 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
DWM
WISDOMTREE TR
|
Bond/Debt | 0.72% | 0.75% |
#34
1
Prev: #33
|
0.8 |
—
|
-2,691 | -4.3% |
P
S
|
60,034 | $4,421,174 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
ABBV
ABBVIE INC
|
Healthcare | 0.70% | 0.68% |
#35
Prev: #35
|
0.8 |
—
|
-48 | -0.3% |
P
S
|
16,386 | $4,286,520 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
JPST
J P MORGAN EXCH...
|
ETF | 0.67% | 0.49% |
#36
3
Prev: #39
|
2.8 |
—
|
23,373 | 39.9% |
P
S
|
81,942 | $4,127,405 | 2022 Q2 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
IVW
ISHARES TR
|
Warrant | 0.59% | 0.57% |
#37
Prev: #37
|
1.2 |
—
|
no change | no change |
P
S
|
25,498 | $3,627,345 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
DMBS
DOUBLELINE ETF ...
|
ETF | 0.58% | 0.62% |
#38
2
Prev: #36
|
0.7 |
—
|
260 | 0.3% |
P
S
|
76,870 | $3,559,850 | 2026 Q2 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
PLTR
PALANTIR TECHNO...
|
Technology | 0.53% | 0.34% |
#39
15
Prev: #54
|
0.7 |
—
|
-317 | -1.8% |
P
S
|
17,532 | $3,279,361 | 2021 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
VUG
VANGUARD INDEX ...
|
Warrant | 0.48% | 0.47% |
#40
4
Prev: #44
|
0.7 |
—
|
-346 | -1.0% |
P
S
|
32,722 | $2,948,607 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
BSMS
INVESCO EXCH TR...
|
ETF | 0.47% | 0.42% |
#41
4
Prev: #45
|
2.2 |
—
|
16,922 | 15.3% |
P
S
|
127,523 | $2,907,652 | 2021 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
MRK
MERCK & CO INC
|
Healthcare | 0.47% | 0.48% |
#42
2
Prev: #40
|
0.7 |
—
|
-2,882 | -12.7% |
P
S
|
19,794 | $2,876,330 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
IVV
ISHARES TR
|
ETF | 0.47% | 0.47% |
#43
2
Prev: #41
|
0.7 |
—
|
-141 | -3.6% |
P
S
|
3,728 | $2,855,429 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
BSCQ
INVESCO EXCH TR...
|
ETF | 0.46% | 0.49% |
#44
6
Prev: #38
|
0.7 |
—
|
-9,911 | -6.4% |
P
S
|
144,518 | $2,820,991 | 2020 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
CI
THE CIGNA GROUP
|
Healthcare | 0.46% | 0.47% |
#45
2
Prev: #43
|
1.2 |
—
|
no change | no change |
P
S
|
10,359 | $2,815,901 | 2025 Q2 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
GOOG
ALPHABET INC
|
Communication Services | 0.45% | 0.47% |
#46
4
Prev: #42
|
0.7 |
—
|
23 | 0.3% |
P
S
|
8,166 | $2,782,483 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
BRK/B
BERKSHIRE HATHA...
|
Financial Services | 0.41% | 0.42% |
#47
1
Prev: #46
|
0.7 |
—
|
-17 | -0.3% |
P
S
|
5,104 | $2,541,537 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
ISCG
ISHARES TR
|
ETF | 0.38% | 0.39% |
#48
1
Prev: #47
|
2.2 |
—
|
2,187 | 6.0% |
P
S
|
38,442 | $2,351,843 | 2023 Q1 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
STBA
S & T BANCORP I...
|
Financial Services | 0.38% | 0.39% |
#49
1
Prev: #48
|
1.2 |
—
|
no change | no change |
P
S
|
48,205 | $2,331,676 | 2019 Q4 | 13F Filing | 2026-09-30 | 2026-11-02 | |||
|
HELO
J P MORGAN EXCH...
|
ETF | 0.37% | 0.27% |
#50
19
Prev: #69
|
2.6 |
—
|
8,769 | 36.2% |
P
S
|
32,983 | $2,281,434 | 2025 Q2 | 13F Filing | 2026-09-30 | 2026-11-02 |
Showing 1-50 of 1396 holdings